Soft Play Areas in U.S. Airports are a Hit with Passengers

American airports are becoming more family-friendly by adding soft play areas. Soft play parks are a constant sight in European airports, and now U.S. major airports are following the trend. Traveling can be a daunting experience for children. Cranky and impatient children often make the traveling experience worse for both parents and childless passengers. Soft play parks allow children to blow off some steam before boarding their flight. This results in a more pleasant flight for all onboard. Airports have seen a significant uptick in customer satisfaction ratings with the addition of a soft play park. Many airports are turning to the leading manufacturer of soft play areas, DW Designs Inc, to design and construct the best soft play areafor their airport. DW Designs creates custom-made play pieces for malls, shopping center, restaurants, and now airports. DW Designs staff works with airport personnel to create the perfect play area for the airport's specific needs. "Each airport is different and their clientele varies widely. Therefore, each play work needs to be specially tailored to their needs," says Sam Nicholson, DW Designs Inc's marketing director. With their increasing popularity, passengers can expect to see more soft play parks in airports across the U.S.

Soft Play Areas in Malls Boost Retail Sales

Sure, parents and children love soft play areas. But did you know that adding a soft play park to your mall can help boost retail sales as well? It has been proven that soft play areas drive traffic, increase frequency and length of stay. A healthy play environment for kids quickly becomes the town's go-to destination. Young families are the big spenders that retailers want to see. Parents love seeing the children playing happily on our soft play pieces and they will want to return. We know that shopping centerswant more than to just sell items to their customers. Malls want to give their customers the ultimate shopping experience. Our soft play parks give that memorable experience. Our themed play pieces provide a unique destinations that families will want to visit time and time again.

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One of our soft play parks! Visit dwdesignsinc.com for more information on how one of our soft play areas could be the perfect addition to your mall, shopping center, airport, etc!